Heard at HLTH 2025: Healthcare Executives Highlight AI, ROI, and Fertility Tech. (Video)
They shared new developments, their views on AI, and what they're doing to disrupt the status quo in healthcare.
IVF Coverage Proposals Could Squeeze U.S. Fertility Clinics Without Improving Access
Ideas floated by the Trump Administration and Democrats in Congress aim to expand access to fertility treatment as an essential health benefit. But an influx of patients could collide with an already-brittle system of 430,000 annual cycles, 5,000 embryologists, and long-overdue lab upgrades.
NEMT Partner Guide: Why Payers and Providers Should Choose MediDrive’s TMS
Alan Murray on improving access for medical transportation.
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Affordable Fertility Solutions: The Best Pharmacies for Drug Delivery in the U.S.
Navigating fertility treatment is stressful. Many patients face hurdles when accessing fertility drugs, but here you will find the best pharmacies for affordable fertility drug delivery in the U.S.
How One Startup Is Aiming to Replace Surgery with Its Endometriosis Diagnostic
Heranova Lifesciences recently launched a noninvasive blood test to diagnose endometriosis. The standard diagnostic method is laparoscopy, which requires anesthesia, followed by histological confirmation. With its blood test, Heranova seeks to replace the diagnostic function of laparoscopy, thus reserving surgical intervention only for therapeutic purposes.
Latest Patent News In Women’s Health
The women’s health market offers enormous potential for investment and innovation. While challenges related to systemic inequalities remain, progress in venture capital funding is encouraging. Likewise, the overall increase in patent filings related to breast cancer, endometriosis, and other conditions appears to reflect a growing interest in women’s health.
How One Startup Is Making Egg Freezing More Affordable and Equitable
Cofertility raised $7.25 million in Series A funds, taking its total funding to date to $16 million. The startup is making egg freezing more accessible by tying it to egg donation — it offers one program in which women can pay to freeze their eggs and store them all for their own later use, and another one that allows women to freeze their eggs for free when they give half to a family who can’t otherwise conceive.
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MedCity News Pivot Podcast: How Emergency Departments Are Using Real-Time Data to Improve Outcomes
How can AI benefit and improve patient outcome in the emergency department? Watch the latest episode to find out.
Evvy Launches Fertility Insights Offering Via Vaginal Microbiome Test
Through Evvy's vaginal microbiome test, consumers can now receive insights on fertility. The vaginal microbiome is often overlooked when it comes to fertility, according to Priyanka Jain, CEO and co-founder of Evvy.
Trump’s IVF Executive Order Doesn’t Actually Achieve Much — Yet
President Donald Trump recently announced an executive order on IVF. But it doesn't actually do much yet. Rather, it's asking for a list of recommendations to protect IVF access.
Future Family Guarantees ‘Baby or Your Money Back’ with New Nationwide IVF Insurance
Future Family launched a nationwide IVF insurance product on Wednesday. If families don't achieve a live birth after two cycles of IVF, they can get their money back.
Carrot Fertility, Priority Health Strike Partnership for Reproductive Health Support
Carrot Fertility has partnered with Priority Health to offer two design solutions for fully-funded and self-funded employer groups. These solutions include support for fertility treatment, pregnancy, postpartum care, gestational surrogacy, adoption, menopause and low testosterone.
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RCM Outsourcing: Balancing Human Expertise & Smart Technology
Greenway Health blends smart technology with human expertise to elevate revenue cycle.
Aetna Expands Access To Fertility Services, Covers IUI
Aetna will begin covering intrauterine insemination. It is the first major insurer to update this coverage policy nationwide, the payer claimed.
Gameto Secures $33M To Support Clinical Development of Fertility Treatment
Gameto's $33 million Series B funding round was led by Two Sigma Ventures and RA Capital. The funding will help with the clinical development of its in vitro maturation product called Fertilo.
When It Comes to Egg Donation, the Ethical Option is Choice for All
Providers have an ethical imperative to facilitate a truly informed choice for parents and donors, which means educating them about the facts around anonymous donation, the potential needs of their donor-conceived child, and the importance of choosing programs that dedicate time and effort toward obtaining updated medical information.
Ovia Health Launches New Fertility, Family-Building Offering
Ovia Health unveiled a new fertility and family-building benefit for employers and health plans that includes financial support, care navigation services and one-on-one concierge support.
Meet Zuri — The Startup That Just Launched to Help People Navigate Infertility
A new startup named Zuri Fertility recently launched. Its platform provides resources for patients who are trying to conceive — including telehealth, at-home testing, prescriptions, mental health services, education and care coordination.